ASMI welcomes Tim James to Medicines Australia

18 September 2014

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18 September 2014 - The Australian Self Medication Industry (ASMI) today congratulated Tim James on his appointment as the new Chief Executive of Medicines Australia.

ASMI Executive Director, Dr Deon Schoombie, welcomed Tim James to his new role saying: "ASMI congratulates Tim on his appointment. He has a strong background in the medicines industry and Federal and State politics and will make a great contribution to the sector.

"It is a critically important time for the medicines industry as it faces a number of challenges as well as new opportunities. Tim's background in both government and the pharmaceutical sector place him in an ideal position to take the industry forward.
"ASMI has worked with Medicines Australia on several projects of mutual interest and we have built a strong relationship with Medicines Australia over the years. We look forward to working with Tim in the future," said Dr Schoombie.

About ASMI: The Australian Self-Medication Industry (ASMI) is the peak body representing sponsors of non-prescription medicines - over-the-counter (OTC) and complementary medicines. Its members make up 85 per cent of the $4bn self care market. Membership totals 60 companies and ASMI members employ approximately 18,000 people with exports estimated at $1.2 billion annually. ASMI's mission is to promote better health through responsible self care. This means ensuring that safe and effective self care products are readily available to all Australians at a reasonable cost. ASMI works to encourage responsible use by consumers and an increasing role for cost-effective self-medication products as part of the broad national health strategy (

For more information or to arrange a media interview, please contact:
Marie Kelly-Davies
PR Manager, Australian Self Medication Industry (ASMI)
P: 9923 9410 M:0408 256 381 E: