ASMI celebrates its 40th anniversary

17 November 2014

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17 November 2014 - The Australian Self Medication Industry (ASMI) is celebrating its 40th anniversary this year at the ASMI 2014 Annual Conference and a gala dinner tomorrow.

ASMI Executive Director Dr Deon Schoombie said: "Over the last 40 years ASMI has become the voice of Australia's non-prescription medicines industry, significantly influencing medicines policy and regulation.

"Whether embracing self and co-regulation, championing QUM or placing self care on the national agenda, ASMI has always taken a broader view in order to become an organisation aligned with the National Medicines Policy.

"Over the past four decades ASMI has made a meaningful difference to the industry, locally and internationally, and more importantly, to the lives of Australians.

"ASMI looks ahead to the future with excitement and a sense of expectation.
"There is a mood for change in Canberra driven by the Federal Government's de-regulation agenda, the unsustainable health budget and the search for cost savings. To capture this moment in time we will pursue a regulatory reform agenda and work with other organisations and industry bodies to develop the Self Care Alliance into an independent multi-stakeholder think tank," Dr Schoombie added.
ASMI's achievements during its first 40 years are many and are celebrated in a book written by former ASMI Executive Director, Juliet Seifert: 'Milestones. How ASMI became the voice of Australia's self-medication industry.' This can be downloaded from the website here.

Some of ASMI's key accomplishments during the last 40 years as outlined in the book are:
- Participation in the development of the National Medicines Policy
- Introduction of tamper evident packaging
- Development of Crisis Management Guidelines
- Introduction of performance-based labelling
- Placing self care on the national agenda
- Partnering with Macquarie University to build the evidence base around self care and non-prescription products
- Partnered with NPS Medicinewise to develop guidelines to promote quality use of medicines in supermarkets
- S3 advertising allowed for ingredients listed in Appendix H of the Standard for Uniform Scheduling of Drugs and Poisons
- Successfully negotiated GST exempt status for S2 and other unscheduled products
- Inclusion of complementary healthcare products into the National Medicines Policy
- Partnering with Life Education to educate kids about QUM
- Led the rapid industry response to the Pan Pharmaceuticals recall crisis.
-ENDS-

About ASMI: The Australian Self Medication Industry (ASMI) is the peak body representing sponsors of non-prescription medicines - over-the-counter (OTC) and complementary medicines (CM). ASMI members make up 85 per cent of the $4bn Non-Prescription Medicines market. Membership totals 50 companies and ASMI members employ approximately 18,000 people with exports estimated at $1.2 billion annually. ASMI's mission is to advance consumer health through responsible self-care. This means driving a viable and responsible industry and empowering the consumer with evidence-based products and information with the aim of improving health and wellbeing. To find out more about ASMI or how to become an ASMI member, please visit (www.asmi.com.au).

For more information or to arrange a media interview, please contact:
Marie Kelly-Davies
PR Manager, Australian Self Medication Industry (ASMI)
M:0408 256 381 E: marie@asmi.com.au