ASMI acknowledges the strong leadership of Dr Brendan Shaw from Medicines Australia

27 May 2014

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27 May 2014 - The Australian Self Medication Industry (ASMI) today acknowledged the strong leadership and collaborative style of Dr Brendan Shaw as he leaves Medicines Australia for a senior role within the global pharmaceutical industry.

ASMI Executive Director Dr Deon Schoombie said that ASMI and Medicines Australia (MA) worked closely together on a number of healthcare policy issues in recent years.
"We collaborated during the Federal Government review of self-regulatory arrangements guiding industry's promotional activities directed to healthcare professionals, which resulted in amendments to industry codes.

"ASMI and MA also worked together to get support for reforms to bring data protection arrangements in line with international standards.

"Through the Medicines Partnership of Australia (MPA) we developed positions on and responses to issues impacting all stakeholders operating under the National Medicines Policy - industry, pharmacy and wholesalers.

"The Australian pharmaceutical industry has greatly benefited from the vision and efforts of Dr Shaw. He has made a substantial contribution to the sector.
"We wish him well in his new position," said Dr Schoombie.

About ASMI: The Australian Self-Medication Industry (ASMI) is the peak body representing sponsors of non-prescription medicines - over-the-counter (OTC) and complementary medicines. Its members make up 85 per cent of the $4bn self care market. Membership totals 60 companies and ASMI members employ approximately 17,000 people with exports estimated at $600 million annually. ASMI's mission is to promote better health through responsible self care. This means ensuring that safe and effective self care products are readily available to all Australians at a reasonable cost. ASMI works to encourage responsible use by consumers and an increasing role for cost-effective self-medication products as part of the broad national health strategy.

For more information or to arrange a media interview, please contact:
Marie Kelly-Davies
PR Manager, Australian Self Medication Industry (ASMI)
M:0408 256 381 E: