2018 ASMI Member Forum Breakfast

 Member Forum header

The Member Forum Breakfast provides an opportunity for members to meet the ASMI Board of Directors and hear directly from the Board about ASMI's strategic plan and priority focus areas. Ask the Board and ASMI Secretariat any questions you have about the strategic plan or membership benefits whilst networking with colleagues and other industry leaders over breakfast.

The Member Forum Breakfast is a free of charge event for all ASMI members.

Member forum agenda


Regulatory Update with TGA

  • Guidance on TGO 92
  • The new and enhanced penalties and sanctions that are now available to the TGA to address advertising non-compliance.
  • The changes scheduled for 1 July 2018 with the introduction of the new Therapeutic Goods Advertising Code and the new complaints system.
  • Brief snapshot of Complementary and over the counter medicine regulatory business performance statistics
  • Summary of regulatory reforms for listed medicines (including complementary medicines)


Speaker: Dr Cheryl McRae Assistant Secretary, Complementary & Over the Counter Medicines Branch

Dr Cheryl McRae has been in the public sector with State and Commonwealth government and research institutions for 30 years. In March 2013 she joined the Commonwealth Department of Health and the Therapeutic Goods Administration to head the TGA ANZTPA Implementation team.  In February 2015, Cheryl moved to lead the Medical Devices Branch with responsibilities for pre-market and post market regulation of medical devices in Australia. Cheryl took over leadership of the Complementary and Over the Counter Medicines regulation December 2017. Cheryl has previously served in the Commonwealth Departments of Agriculture, Fisheries and Forestry, the Prime Minister and Cabinet, and the Australian Electoral Commission.

Cheryl holds a range of academic qualifications in the biological sciences and law.

State of the Industry with IRI

Learn about the most influential trends and 'market truths' shaping the evolution of Australia's $6.7 billion OTC Pharmacy retail marketplace with Nicole Barry, Healthcare Manager, IRI Australia.

Utilising IRI's comprehensive scan and shopper panel data, Nicole will share analysis blended fact-based insights on the:

  • cross-channel themes driving performance
  • economic snapshot
  • Australian pharmacy performance overview; and
  • shift in segments including the leading categories driving growth


Speaker: Nicole Barry, Healthcare Manager, IRI Australia

Nicole brings more than 15 years of healthcare experience across OTC and Ethical Pharmaceuticals to her role at IRI (formerly known as Aztec). Nicole has previously held numerous positions with GuildLink, Australian Journal of Pharmacy and Postscript Magazines, advertising and client side.

In her current role as Manager for the Australian Health and Wellness channel, Nicole continues to partner with Australia's leading companies to capitalise on growth opportunities in Healthcare using  Big Data, Business Technology and Advanced Analytics techniques.

Event Details

Date: Thursday, 19 June 2018
Start/Registration: 7:30 - 8:00am
Finish: 10.30am
Cost: Free for all ASMI members
Venue: Yarra Yarra Golf Club
Address: 567 Warrigal Road, Bentleigh East, Victoria
RSVP: david@asmi.com.au